Introduction
CES Global (together and/or individually referred to as “us” or “we” or “our”) provides end-to-end solutions across marketing activation, recruitment, field force management, and talent acquisition. We respect your privacy and are committed to protecting your Personal Data in accordance with the Personal Data Protection Act 2010 (“PDPA”) of Malaysia and other applicable laws.
This Privacy Notice outlines how we collect, use, disclose and safeguard your Personal Data when you interact with us—whether online, through our services or during your employment or engagement with us (via phone, email, in-person, or other channels).
What is Personal Data?
“Personal Data” refers to any information that identifies you or could reasonably be used to identify you. This includes but is not limited to your name, NRIC, passport, contact details (address, phone number, email), date of birth, gender, employment details, bank account, payment information, photograph, resume and any other data that can directly or indirectly identify you.
In addition, we may collect Personal Data belonging to individuals who are associated with our clients, vendors, service providers or other business partners. This may include the names, job titles, business contact numbers, email addresses, and other information of company representatives or employees. While PDPA does not apply to company or organisation data, we will handle any Personal Data of individuals received in the course of business dealings with the same level of care and compliance.
Personal Data may also include sensitive information such as health information, religion, criminal records, biometric data, if required by law or necessary for specific purposes.
If you are under the age of 18, you must obtain consent from your parent or legal guardian before providing us with your Personal Data. By submitting your Personal Data, you confirm that such consent has been obtained where required.
If you provide us with Personal Data of other individuals, you hereby represent that you have obtained consent from that individual prior to providing their Personal Data to us.
What We Collect
We collect personal data from a variety of individuals in the course of our business operations, including but not limited to job applicants, candidates, employees, interns, contractors, clients, business partners, service providers, and suppliers.
The types of Personal data we may collect include (but are not limited to):
In the case of business partners, clients, or suppliers, we may also collect the Personal Data of individuals acting as contact persons, authorised representatives, signatories, or beneficial owners. This includes business contact details, designation, identification information (where necessary), and any other personal data required for due diligence, contractual engagement, or regulatory compliance.
Why We Collect
We collect and process your Personal Data for various legitimate business and operational purposes, including but not limited to the following:
Your Personal Data is processed only when necessary and in accordance with applicable data protection laws, with appropriate safeguards in place.
Consequences of Not Providing Personal Data
The provision of your Personal Data is necessary for us to deliver our services and fulfil our contractual, operational, and legal responsibilities. If you choose not to provide the requested personal data, or object to our processing of it for the purposes outlined in this Privacy Notice, please be aware of the following:
Disclosure of Personal Data
We treat your Personal Data as confidential. However, in order to support our operations and comply with legal or contractual obligations, you acknowledge and agree that your Personal Data may be disclosed to the following categories of parties, where relevant and appropriate:
Where data is shared with third parties, we take reasonable steps to ensure that your Personal Data is protected and processed in accordance with applicable data protection laws.
Consent to Use and Disclosure of Personal Data
By submitting your Personal Data to us, you are deemed to have given your consent for us to process your data for the purposes outlined in this Privacy Notice.
You also consent to the disclosure of your Personal Data to our clients, business partners, and other third parties with whom we collaborate in the course of providing our services. We will take reasonable steps to ensure that any such parties are contractually obligated to maintain the confidentiality and security of your personal data.
Additionally, you acknowledge and agree that your Personal Data may be transferred to and processed in jurisdictions outside of Malaysia. While these jurisdictions may not offer the same level of data protection as Malaysian law, we will implement appropriate safeguards to ensure your data remains protected.
Cookies & Tracking
We use cookies, web beacons, and analytics tools to enhance your site experience. You may disable cookies, but doing so might limit some features.
Retention & Security
We retain data only as long as needed for legitimate business, legal, or regulatory purposes. Data is secured with appropriate technical and organizational measures. We also anonymize or securely dispose of data when no longer required.
Data Breach Response
If a security incident occurs and poses a risk to your data, we will promptly investigate, notify authorities as required, and inform affected individuals as appropriate.
Your Rights & Choices
You have the right to:
You may request us to cease communications by contacting us through the details provided below.
Voluntary Disclosure of Personal Data
Unless stated otherwise in this Privacy Notice, the provision of your Personal Data is entirely voluntary. However, choosing not to provide certain requested information may impact our ability to offer you specific services, process your application, or fulfil our obligations to you. Further details on the implications of not providing your data are outlined in the section titled “Consequences of Not Providing Personal Data.”
Contact Us
For enquiries, complaints, or exercising your rights:
Data Protection Officer
Email: [email protected]
Pengenalan
CES Global (yang dirujuk secara bersama atau berasingan sebagai “kami”) menyediakan penyelesaian perkhidmatan pengambilan dan tenaga kerja yang menyeluruh, disokong oleh lebih 20 tahun pengalaman industri. Kami menghormati privasi anda dan komited untuk melindungi Data Peribadi anda selaras dengan Akta Perlindungan Data Peribadi 2010 (“PDPA”) Malaysia serta undang-undang lain yang berkenaan.
Notis Privasi ini menerangkan cara kami mengumpul, menggunakan, mendedahkan dan melindungi Data Peribadi anda apabila anda berinteraksi dengan kami — sama ada secara dalam talian, melalui perkhidmatan kami, atau semasa tempoh pekerjaan atau penglibatan anda dengan kami (melalui telefon, e-mel, bersemuka, atau saluran lain).
Apakah itu Data Peribadi?
“Data Peribadi” merujuk kepada sebarang maklumat yang mengenal pasti anda atau boleh digunakan secara munasabah untuk mengenal pasti anda. Ini termasuk, tetapi tidak terhad kepada, nama, nombor kad pengenalan (NRIC), pasport, maklumat perhubungan (alamat, nombor telefon, e-mel), tarikh lahir, jantina, maklumat pekerjaan, akaun bank, maklumat pembayaran, gambar, resume, dan sebarang data lain yang boleh mengenal pasti anda secara langsung atau tidak langsung.
Selain itu, kami mungkin mengumpul Data Peribadi milik individu yang dikaitkan dengan pelanggan, vendor, pembekal perkhidmatan, atau rakan perniagaan kami. Ini termasuk nama, jawatan, nombor telefon pejabat, alamat e-mel, dan maklumat lain wakil atau pekerja syarikat berkenaan. Walaupun PDPA tidak terpakai kepada data syarikat atau organisasi, kami akan mengendalikan sebarang Data Peribadi individu yang diterima dalam urusan perniagaan dengan tahap penjagaan dan pematuhan yang sama.
Data Peribadi juga mungkin termasuk maklumat sensitif seperti data kesihatan, agama, rekod jenayah, atau data biometrik sekiranya dikehendaki oleh undang-undang atau perlu untuk tujuan tertentu.
Sekiranya anda berumur di bawah 18 tahun, anda mesti mendapatkan kebenaran daripada ibu bapa atau penjaga sah sebelum memberikan Data Peribadi anda kepada kami. Dengan menyerahkan Data Peribadi anda, anda mengesahkan bahawa kebenaran tersebut telah diperoleh jika diperlukan.
Sekiranya anda memberikan kami Data Peribadi milik individu lain, anda dengan ini mengesahkan bahawa anda telah mendapatkan persetujuan daripada individu tersebut sebelum menyerahkan Data Peribadi mereka kepada kami.
Tujuan Pengumpulan Data
Kami mengumpul dan memproses Data Peribadi anda untuk pelbagai tujuan perniagaan yang sah, termasuk tetapi tidak terhad kepada perkara berikut:
Data Peribadi anda hanya akan diproses apabila perlu dan selaras dengan undang-undang perlindungan data yang berkuat kuasa, dengan perlindungan sewajarnya.
Kesan Jika Data Tidak Diberikan
Penyediaan Data Peribadi anda adalah perlu bagi kami untuk melaksanakan perkhidmatan serta memenuhi tanggungjawab kontrak, operasi, dan undang-undang kami. Sekiranya anda memilih untuk tidak memberikan data yang diminta, atau membantah pemprosesannya, sila maklum bahawa:
Pendedahan Data Peribadi
Kami menganggap Data Peribadi anda sebagai sulit. Namun, untuk menyokong operasi kami dan mematuhi kewajipan undang-undang atau kontrak, anda bersetuju bahawa Data Peribadi anda mungkin didedahkan kepada pihak-pihak berikut, jika berkaitan:
Kami akan mengambil langkah munasabah untuk memastikan Data Peribadi anda dilindungi dan diproses mengikut undang-undang yang berkenaan.
Persetujuan untuk Penggunaan dan Pendedahan Data
Dengan menyerahkan Data Peribadi anda kepada kami, anda dianggap telah memberikan persetujuan untuk kami memproses data anda bagi tujuan yang dinyatakan dalam Notis Privasi ini.
Anda juga bersetuju bahawa Data Peribadi anda boleh didedahkan kepada pelanggan, rakan kongsi perniagaan, dan pihak ketiga lain yang bekerjasama dengan kami dalam penyampaian perkhidmatan. Kami akan memastikan pihak-pihak tersebut terikat secara kontrak untuk mengekalkan kerahsiaan dan keselamatan data anda.
Anda turut mengakui bahawa Data Peribadi anda mungkin dipindahkan dan diproses di luar Malaysia. Walaupun bidang kuasa lain mungkin tidak mempunyai tahap perlindungan yang sama seperti undang-undang Malaysia, kami akan melaksanakan langkah perlindungan sewajarnya bagi menjamin keselamatan data anda.
Kuki & Penjejakan
Kami menggunakan kuki, suar web (web beacons), dan alat analitik untuk meningkatkan pengalaman laman web anda. Anda boleh mematikan kuki, namun tindakan itu mungkin mengehadkan fungsi tertentu.
Penyimpanan & Keselamatan
Kami menyimpan data hanya selama yang diperlukan bagi tujuan perniagaan, undang-undang, atau peraturan. Data dilindungi dengan langkah teknikal dan organisasi yang sewajarnya, dan akan dinyahnamakan atau dilupuskan dengan selamat apabila tidak lagi diperlukan.
Tindakan terhadap Pelanggaran Data
Sekiranya berlaku insiden keselamatan yang menjejaskan data anda, kami akan menjalankan siasatan segera, memaklumkan pihak berkuasa berkaitan, dan memaklumkan individu yang terjejas jika perlu.
Hak & Pilihan Anda
Anda mempunyai hak untuk:
Anda boleh meminta kami menghentikan komunikasi dengan menghubungi kami melalui maklumat di bawah.
Pendedahan Sukarela Data Peribadi
Melainkan dinyatakan sebaliknya, penyediaan Data Peribadi anda adalah secara sukarela. Walau bagaimanapun, kegagalan memberikan maklumat tertentu boleh menjejaskan keupayaan kami untuk menawarkan perkhidmatan, memproses permohonan, atau memenuhi tanggungjawab kami kepada anda. Maklumat lanjut dinyatakan dalam seksyen “Kesan Jika Data Tidak Diberikan”.
Kemas Kini Notis Privasi
Notis ini mungkin dikemas kini dari semasa ke semasa. Versi terkini akan dipaparkan di laman ini bersama tarikh kuat kuasa.
Dengan terus menggunakan perkhidmatan, platform atau produk kami selepas perubahan dibuat, anda dianggap telah bersetuju dengan sebarang pindaan terhadap Notis Privasi ini.
Hubungi Kami
Untuk sebarang pertanyaan, aduan, atau pelaksanaan hak anda, sila hubungi:
Pegawai Perlindungan Data
E-mel: [email protected]

CHOONG WEI SEE
[STELLA]
Sales & Operations Director
of CR Dynamic Sdn Bhd
Stella, is the Sales & Operations Director and Co-Founder of CR Dynamic Sdn Bhd, a company focused on delivering innovative solutions and streamlined management for contest and redemption campaigns. With over 10 years of experience, she brings strong expertise in promoter coordination, roadshows, and full-cycle campaign execution across multiple industries.
She began her career in 2004 as a beauty consultant, gaining hands-on experience in customer engagement and market insights. In 2006, she joined PA Dynamic Sdn Bhd, where she sharpened her skills in project execution, team leadership, and client servicing. Over time, she advanced into strategic roles, managing large-scale campaigns including one with nearly 41,000 verified entries and another involving the coordination of over 300 personnel.
In her current role, she leads the company’s sales and operations strategy, overseeing the entire campaign process from planning and activation to post-campaign analysis and fulfilment. Her leadership ensures that every campaign is executed with precision and delivers measurable impact for clients nationwide.
She holds a Diploma in Mass Communication from Dasein Academy of Art (2013).

LEE BOON CHYE
[MARCUS]
General Manager
of BMP Services Sdn Bhd
Marcus, General Manager & Founder of BMP Services Sdn Bhd, he is a seasoned sales and operations leader with over 20 years of experience across Malaysia and Singapore.
As former General Manager at Imaxx Service Plus, he executed a management buyout, expanded field force services, and partnered with global clients like Coca-Cola and Danone, drove a 300% revenue surge through an in-house business intelligence (BI) solution.
When he was at Captivate Sdn Bhd, he oversaw Unilever Malaysia’s RM600 million modern trade operations, managing 300 staff, His expertise spans distributor management, cross-channel expansion, and operational optimisation, serving clients such as Heineken, L’Oréal, and Amore Pacific.
An MBA graduate from Australia’s University of Ballarat, Marcus blends entrepreneurial vision with FMCG excellence.

LAW TONG NEE
[TONY]
General Manager
of Boldd Advertising Sdn Bhd
and Boldd Activation Pte Ltd
Tony Law is the General Manager and Co-founder of Boldd, a dynamic advertising agency he joined and helped establish in 2022. He leads the company’s operations and strategic direction, with a focus on growth and regional expansion across Southeast Asia. Under his leadership, Boldd launched its Singapore arm, Boldd Activation Pte Ltd, in 2023, followed by an expansion into Thailand in 2024.
With over 20 years of experience in the advertising industry, Tony is a specialist in integrated brand communications, combining traditional, experiential, and digital marketing to deliver impactful, full-funnel campaigns. He is particularly focused on O2O (online-to-offline) strategies that connect digital engagement with real-world brand experiences – creating consistent consumer journeys across both physical and virtual touchpoints.
Throughout his career, Tony has led successful campaigns for top-tier global brands such as Nestlé, Danone Dumex, Ferrero, Shell, Microsoft, Dell, Heineken Malaysia Berhad, British American Tobacco, Japan Tobacco International, and Pernod Ricard. His portfolio spans regulated and high-impact sectors, including alcohol, tobacco, telecommunications, electronics, banking, and FMCG. Before founding Boldd, he held senior roles at several respected agencies including Gazelle Activation, TBWA-ISC Malaysia, Plan Z Concepts, and ISC Innovators.
He began his journey in advertising after graduating from IACT College in 2005 with a Diploma in Advertising and Marketing Communications. This academic foundation laid the groundwork for his long-standing passion for brand building, and he continues to drive Boldd forward by nurturing talent, building partnerships, and delivering meaningful brand experiences that create lasting impact.

MARIANNE POH
General manager
of PA Recruitment (KL) Sdn Bhd
and Agensi Pekerjaan PA Recruitment Sdn Bhd
With over 20 years of hands-on experience in the human capital industry, Ms Marianne currently oversees a broad spectrum of operations in recruitment, contract staffing, payroll management, and client servicing.
Renowned for her exceptional leadership and operational capabilities, she has built a strong track record in managing large-scale workforce solutions, nurturing long-term client relationships, and resolving complex employee relations and disciplinary matters with professionalism and efficiency. Her strategic oversight also extends to sales and marketing planning, driving growth and strengthening brand presence in competitive markets.
In recognition of her outstanding contributions, she was honoured with the Excellent Project Manager Award 2024 by a multinational client, underscoring her commitment to excellence, project delivery, and client satisfaction.
Marianne holds a Bachelor’s Degree in Mass Communication (University Putra Malaysia, 2003), majoring in Corporate Communication, and is a professionally certified Trainer and Coach under the Train-The-Trainer program.

KIM HUI YEE
[ MAY KIM ]
Chief Operating Officer
of Calibre Events Solutions Sdn Bhd
and Boldd Advertising Sdn Bhd
As the Chief Operating Officer of Calibre Events Solutions Sdn Bhd and Boldd Advertising Sdn Bhd, May Kim is responsible for advancing the company's vision, operations, and sales strategies and converting them into feasible growth plans.
May Kim brings a diverse perspective to the company combining deep operations expertise, strategy and governance to deliver insights that support well-informed decision-making. Having served FMCGs, Retail, Telcos, Consumer Electronics and other industries for over 20 years in both the public and private sectors, her vast leadership experience is crucial to the company’s success.
A self-assured, upbeat leader with a knack for motivating and guiding a sizable, multidisciplinary team to overcome obstacles and drive meaningful change. One of her noteworthy accomplishments was running three businesses simultaneously, one of which was active in Singapore. She had transformed companies with her unusually high degree of dedication and perseverance, frequently taking on obstacles that others shun.
In 1999, May Kim earned a Bachelor of Business Administration (Corporate Administration) (Honours) from Anglia Ruskin University in the United Kingdom. She discovered her interest in manpower and event planning while working in the banking and hospitality sectors. From the post of Client Service Manager to the current Chief Operating Officer, she rose through the ranks.

LEE CHEE JIN
[ ANSON ]
Group Chief Executive Officer
Mr. Anson is the Group Chief Executive Officer of CES Global Sdn Bhd, overseeing a diverse group of companies including Calibre Events Solutions Sdn Bhd, Boldd Advertising Sdn Bhd, Boldd Activation Pte Ltd, PA Recruitment (KL) Sdn Bhd, Agensi Pekerjaan PA Recruitment Sdn Bhd, CR Dynamic Sdn Bhd, and BMP Services Sdn Bhd. He assumed the role in March 2025, after serving over a decade as CEO of Calibre Events Solutions Sdn Bhd.
With nearly two decades of experience in the event management, marketing activation and talent recruitment industries, Anson leads the group’s overall strategy, business growth, operations and financial development. His leadership is instrumental in driving the group’s transformation into a comprehensive one-stop business solution provider, serving a wide range of clients across Malaysia and the region.
Under the leadership of Anson, his contributions to the business world have earned him multiple prestigious awards, including SME Service Excellence Award 2020, SME Top 100 Award 2020, Golden Bull Outstanding SME Award 2023 and Golden Eagle Excellence Award 2023. These recognitions reflect his commitment to excellence, innovation and sustainable business growth.
Anson began his career in 2006, starting as a Field Supervisor and progressively rising through various managerial and directorial roles. He served with Captivate Sdn Bhd from 2006 to 2013, where he held key positions as Operations Associate Director. In 2014, he took on the role of Chief Executive Officer for Calibre Event Solutions, Boldd Advertising, and Boldd Activation, leading those businesses until 2025.
In addition to his corporate responsibilities, Anson is deeply committed to community service. He serves as a Regional Superintendent (Operations) with St. John Ambulance of Malaysia, Wilayah Persekutuan, contributing actively to the development of volunteer emergency medical services and community outreach.
Anson holds a Master of Business Administration (MBA) from the University of Sunderland (2022) and a Bachelor of Business Administration (Marketing) from the University of Ballarat, Australia (2006).

LEONG KIT CHUAN
[ ALBERTT ]
Group Managing Director
Mr. Albertt is an accomplished veteran of multiple disciplines who graduated with a Bachelor of Computer Science from Campbell University in 1995. In 1997, he kicked off his career with his own start-up company that specialised in digital and offset print production, pioneering the growth of Malaysia’s computer graphic design industry before eventually becoming the head of the Institute of Printing, UK.
He then ventured into Advertising, Promotion and Event Management in 2004 - ALT Advantage Sdn Bhd managing a respectable portfolio of international clientele that includes giants like Toshiba, Panasonic and Brother etc. In 2016, he started the very first Sport Marketing company, GoSportz Sdn Bhd which is a leading cycling, duathlon, running event organiser and management company with more than 20 events organised namely, the famous cycling series of RHB Lekas Highway Night Ride 2016 until 2025 and IJN Ride for your Heart 2016, 2017, 2023, 2025.
In 2014 he invested in Calibre Events Solutions Sdn Bhd of which he currently owns 51%, expanded his portfolio of companies to include brand activation agency and human resource outsourcing services comprising payroll management, advertising promotion roadshow and sampling promoters employment full time and part time. To date, CES secured many international FMCG customers namely Beiersdorf, Panasonic, Kimberly-Clark, Samsung Malaysia Electronic and more. In 2015, Boldd Advertising Sdn Bhd was incorporated with similar business activity of CES to cater for overseas customer’s outsourced services.
In order to complete his FMCG business offerings, in 2025 he completed the acquisition of PA Recruitment (KL) Sdn Bhd - a payroll outsourcing company, CR Dynamic Sdn Bhd - a contest & redemption management company and BMP Services Sdn Bhd - a field force management solutions provider.
With 30 years of cumulative experience in the industry, Albertt has led his companies to great success with his expertise in providing total event solutions supported by print production, event management, plus in-house carpentry, sound and light production and professional managers support. This complete range of services aim to provide customers with speedy delivery of excellent yet cost-effective results.